Ian Edwards

Ian is the Global Connection Panning Director at Meta for Northern Europe. He joined Facebook in 2015 to set up the Connection Planning team. Prior to this, Ian spent 14 years working in planning and strategy at some of the biggest agencies in London. Ian was a contributing author to “What is a 21st Century Brand? New thinking from the next generation of agency leaders”. He also writes regularly for WARC, MediaTel and Admap. Ian is also the Vice-Chair of the Media Trust.